We are catalysts, conveners and champions of a thriving community.

We invite you to visit Florence and we welcome you to feel like a local when you are here! Come live where you love to play!

Welcome to Florence, Oregon

Make Florence your coastal playground!

Here you’ll find an abundance of adventure—fun things to do and places to see on the Central Oregon Coast including uncrowded beaches, spectacular dunes, golf, fishing, horseback riding, ATV riding, sandboarding…and that’s just your first few days. Come, relive and share the youthful memories from family trips (remember that epic sandcastle you built?). Make new memories with friends and family—hiking, kite flying, picnicking, crabbing, whale watching, storm watching…so much to do you’re going to need award-winning lodging and dining options. You’ll easily find ALL THAT right here in the middle of the Oregon Coast.

Dec 08

Celebrating the Season by the Sea in Florence - FLO Treasure Hunt

Recurring daily

🎉✨ Welcome to "Celebrating the Season by the Sea" - Florence's Unforgettable Holiday Extravaganza! 🌊🎁 Join us in spreading joy and merriment throughout the…

Dec 08

Habitat Happy Wrappers

Recurring weekly on Thursday, Friday, Saturday
Florence Habitat for Humanity and RESTORE

If your giftwrapping game isn’t up to snuff or you find yourself too busy to wrap and fluff, let Florence Habitat for Humanity’s Happy Wrappers do the job for…

Dec 09

Children's Christmas Party

Florence Elks Lodge #1858

Join us for a magical Children's Christmas Party on December 9th from 11 am to 2 pm! Santa himself will be making a special appearance. Be mesmerized by Dr…

Dec 09

Estate Jewelry Event - Business After Hours at SJ Custom Jewelers

SJ Custom Jewelers

You're Invited! SJ Custom Jewelers Holiday Estate Jewelry Sale & Chamber Business After Hours Join us for an evening of elegance and networking at SJ Custom…

Dec 09

Victorian Christmas Open House

Recurring weekly on Sunday, Saturday
Heceta Lighthouse Bed and Breakfast

Celebrate the 27th Anniversary of Victorian Christmas Open Houses! Join us to make lasting memories with loved ones. Doors will be open to the public from 4-7…

Golf The Oregon Coast

Golf-lovers will enjoy a truly unique experience when they take on the links on the Oregon Coast.

Dec 04

ARTISTIC PHOTOGRAPHY OF RODGER BENNETT NOW AT CHAMBER’S VISITOR CENTER GALLERY

3 minutes

The world-class work of local photographer Rodger Bennett’s winter exhibit at the Florence Area Chamber of Commerce’s Visitors Center and Gallery has been installed and is ready for locals and…

Serene Abundance Studio Exhibits at the Visitors Center

Nov 07

a month ago

Serene Abundance Studio Exhibits at the Visitors Center

2 minutes

INSPIRATION ON DISPLAY DURING CHAMBER’S NOVEMBER ART EXHIBIT Paintings, archival prints, mixed media, and wearable art by local, regional, and select national artists are on display throughout…

Nov 07

a month ago

Visitor Center Manager Wanted!

2 minutes

Job Title: Visitor Center Manager Organization: Florence Area Chamber of Commerce Visitors Center Location: Florence, Oregon Type: Flexible Part-Time (20 hours per week) Wage: $15 per hour Position…

Sep 07

3 months ago

2024 Rhododendron Festival Theme Announced - Logo Contest Open

3 minutes

FLORENCE CHAMBER ANNOUNCES 2024 RHODODENDRON FESTIVAL THEME, LOGO CONTEST The Florence Area Chamber of Commerce announced its selection of “High Tides and Good Vibes" submitted by Barb Danko as the…

Aug 07

FLORENCE REGIONAL ARTS ALLIANCE IS AUGUST’S FEATURED EXHIBITOR AT CHAMBER’S VISITOR CENTER

4 minutes

Artwork from members of the Florence Regional Arts Alliance (FRAA) is featured in the Florence Chamber of Commerce Visitor’s Center art gallery, 290 Highway 101, throughout August. “We love the…