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Oregon's Coastal Playground
Come and play
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We are catalysts, conveners and champions of a thriving community.

We invite you to visit Florence and we welcome you to feel like a local when you are here! Come live where you love to play!

Welcome to Florence, Oregon

Make Florence your coastal playground!

Here you’ll find an abundance of adventure—fun things to do and places to see on the Central Oregon Coast including uncrowded beaches, spectacular dunes, golf, fishing, horseback riding, ATV riding, sandboarding…and that’s just your first few days. Come, relive and share the youthful memories from family trips (remember that epic sandcastle you built?). Make new memories with friends and family—hiking, kite flying, picnicking, crabbing, whale watching, storm watching…so much to do you’re going to need award-winning lodging and dining options. You’ll easily find ALL THAT right here in the middle of the Oregon Coast.

Local Highlights

Featured

Events

Veterans Day Parade Nov 11

Join us in the heart of Old Town Florence as we gather to honor and celebrate the courageous men and women who have selflessly served our country in the armed…

Florence News

What's New

Oregon Central Coast King Tides 2025 Sep 24
  • 6 minutes

Experience the Spectacular King Tides on Oregon’s Central Coast This Winter This winter, the magnificent King Tides return to Oregon’s Central Coast, offering locals and visitors alike the chance to…

A Guide to Fishing in Florence Oregon Sep 16
  • 7 minutes

A Guide to Fishing in Florence, Oregon Overview of Ocean, Lake, River, and Stream Fishing in Florence Florence offers a delightful blend of relaxation and adventure, making it a must-visit spot for…

2025 Rhododendron Festival Theme Contest Aug 19
  • 1 minute

The Florence Area Chamber of Commerce is seeking a theme for its 118th annual Florence Rhododendron Festival. This year’s festivities will run from May 16 to 18 th , 2025. The deadline for submissions…

2024 Siuslaw Awards Nominations Now Open! Jun 06
  • 2 minutes

Nominate Now for the 2024 Siuslaw Awards "Sequins and Sandals" Business Awards and Annual Meeting The Florence Area Chamber of Commerce is thrilled to announce the prestigious 16th Annual Siuslaw…

Our Community Champions

Florence Area Chamber Thanks

Our Community Leaders