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For immediate release: March 24, 2020
Contact: Bettina Hannigan, Executive Director

It’s hard to hit a moving target, isn’t it?

So much has changed so quickly with respect to the COVID-19 situation. Nevertheless, the Florence Area Chamber of Commerce is here for our member businesses and our community to continue promoting and advancing the cause of commerce and doing all we can to make Florence the best place to live, work, shop, eat, play, and stay—now, and as the crisis passes.

In light of the fact that Lane and neighboring counties are seeing increases in cases of, and deaths from, the virus, we must be vigilant in adhering to Governor Kate Brown’s recent edicts to “stay home, stay healthy” and for now to discourage the recreational travel and tourism we all depend on for a vibrant economy.

A healthy, vibrant community is essential for everyone’s success. As a chamber of commerce, and as a community at large, our top priority should be preventing further spread of COVID-19 and taking care of each other through these uncertain times.

We cannot wait to welcome you back to Florence as soon as possible. Please honor the Governor’s order and stay home for now, but plan on coming to Florence once the crisis clears to enjoy all that Oregon’s Coastal Playground has to offer.

The Chamber is actively working with member businesses, the City of Florence, and our partners in the travel industry to find and utilize pragmatic ways to bolster our local businesses to the benefit of all in the Florence area.

Civic and business leaders continue doing their best to diligently walk that fine line between overreacting, under-reacting, and responding to the latest changing guidelines. Let’s give each other grace, respect, and encouragement, and a lot of “social distancing,” as we all try to walk that line with them.

Please continue to support local Chamber member businesses by asking friends or family to pick up your shopping orders, by ordering take-out from your favorite restaurants, or by buying gift certificates or gift cards for future use.

Our Visitors’ Center will be closed and Chamber events such as Business After Hours and Noon Forum have been cancelled until further notice. We will assess future Chamber events and proceed as conditions allow. At this point in time the 113th Rhododendron Festival is still moving forward. If changes are required we will update the website, distribute press releases and update social media.

We will continue to communicate as this situation progresses. Please keep an eye on our weekly E-blast, website, and social media platforms for more information; and be sure to follow official community announcements from the City of Florence and Lane County Public Health.

Let’s do this together for each other.

Wishing you health and happiness,

Bettina Hannigan
Executive Director, Florence Area Chamber of Commerce